May 14th 2018

New research by credit report, eligibility, and comparison specialists, TotallyMoney, shows Londoners pay on average £3,744 a year for an extra 10 minutes in bed each day, the equivalent of over 10% of the average London salary.   The research looks at average weekly rent for properties close to each Underground station on each line, and assesses how rents and journey times vary as you move away from the centre.   Using the data, TotallyMoney’s Data Scientists extrapolated that Londoners, on average, pay £7.20 for each minute they shave off their journey. To gain an extra 10 minutes in bed would cost £3,744 each year.   While some may balk at the thought of paying so much, there are some Underground lines that perform far better than others. TotallyMoney’s Data Scientists have looked at the best value locations in terms of both time and money.   The Central line surfaces as a clear winner, as Greenford, North Acton, East Acton, and Redbridge all feature in the top 10, with reasonably priced weekly rents and journey times to Oxford Circus of less than 30 minutes. Seven Sisters on the Victoria line takes the top spot, with a journey time to Green Park of only 15 minutes, and an average weekly rent of £209 — which is still below the average London weekly rent for one-bedroom properties.   West London’s Hammersmith is the worst performing location, with above average weekly rents of £484, and relatively long journey times to more central locations.   Based on the research, TotallyMoney has redrawn the London Underground map to show how average weekly rents change the closer you move to more central locations.   For each line, the map uses the station with the most expensive average weekly rent as a starting point. Then the map shows journey times from that location to other stations, along with the average rents of one-bedroom properties nearby.   Londoners can use the map to identify more central or more affordable areas to live, depending on what’s important to them.   TotallyMoney’s Head of Brand and Content, Joe Gardiner, said: “Location is everything, time is money… and bed time doubly so. “For some, a lie-in is priceless — and if that’s you, there are some sweet spots you should centre your house hunting around. Use the interactive tool and check our map, so that even if you snooze, you don’t have to lose.” For more information, please visit:

About TotallyMoney

TotallyMoney provides customers with a Free Credit Report and Live Score that puts them in control of their credit data, and helps them make smarter borrowing decisions. TotallyMoney’s unique Borrowing Power algorithm shows customers how likely they are to be offered credit by real-world lenders. TotallyMoney was named Best Credit Report Provider at the 2018 Moneynet Personal Finance Awards. TotallyMoney won the Innovation in Customer Contact award at the 2017 Credit Awards for their intelligent email alerts service. These personalised monthly emails tell users about products that could help them, based on their credit eligibility. TotallyMoney is an independent credit broker, not a lender. It provides a free comparison service to customers, though they may be paid a fee by lenders. How much they get paid doesn’t influence how the service works or the ranking of any credit products presented to customers.

For more information, please contact James McCaffrey

About TotallyMoney

  • Free credit report providers and credit experts, TotallyMoney, are on a mission to improve the UK’s credit score and help people move on up to a better future.
  • TotallyMoney launched its free credit report in late 2017, and today has 3 million customers.
  • TotallyMoney is the highest rated free credit report provider on Trustpilot. They are also 2018, 2019 and 2020 winners of Best Free Credit Report Provider at Moneynet’s Personal Finance Awards, showing recognition from both its customers, as well as within the wider industry.
  • TotallyMoney is backed by Elliott Advisors (UK) and Scottish Equity Partners (SEP), following a £29 million investment announced in January 2019.
  • TotallyMoney is also a Sunday Times Best Company as well as a UK’s Best Workplace 2019.